An exceptionally original and symbolically rich performance!
The IP Enforcement Summit 2025, held on June 12–13 at the Athens Concert Hall (Megaron Mousikis), was the leading international event focused on the enforcement of Intellectual Property Rights in Europe.
The choreographic intervention by designer JOHN PAN, titled ORIGINAL: A Choreographic Manifesto, stood out for its artistic character and powerful message.
Professional dancers used confiscated counterfeit products as stage props and dance objects, creating a flash mob that represented the destruction of imitations.
The choreographic composition was accompanied by slogans in favor of authenticity and creativity, delivering a strong message against counterfeiting.
The audiovisual documentation of the artistic performance was carried out by Thomas Chrisohoidis, known for his work in high-aesthetic photography and cinematography.
Video credits:
Thomas Chrisohoidis – Cinematographer – Photographer
thomas.com.gr, https://www.instagram.com/thomaschrisohoidis/