On the occasion of World Intellectual Property Day 2026, we celebrate the close relationship between Intellectual Property and Sports.
In a world where innovation, technology, and digital content shape the future of the sports ecosystem, the protection of creators, sports organizations, and industry professionals is a cornerstone of sustainable development. Intellectual Property enhances credibility, promotes creativity, and supports the evolution of sports at all levels.
Today is dedicated to the power of sport to inspire, innovate, and evolve—and Intellectual Property protects what makes sport unique: passion, creativity, and innovation.
Message from the Director General WIPO: https://www.wipo.int/en/web/videos/w/world-ip-day-2026-director-general-message
Data from the European Union Intellectual Property Office on the illegal distribution of digital content: https://www.euipo.europa.eu/es/news/from-the-pitch-to-the-market-the-role-of-ip-in-shaping-sport
Post: European Patent Office (EPO)



